I read the An Analysis of the Portrayal of Gender Roles in Turkish Television Advertisements
text which is related to our course subjects and i found it very interesting. I want to mention to advertisement on Turkish TV channels. In Turkish TV advertisements, stereotypes are effective like in many countries like, Americe and Mexico. For example, 53% of main charecters in advertisements are women, i think it have two reasons. Firstly, women are more dominant in shopping, they go shopping more than a man so women can be affected from this kind of advertisements. Secondly, a pretty woman can encourage man to shopping in TV advertisements. You can see its examples in every Turkish TV channels.
It's great to see you've read this article!
ReplyDeleteI am not quite sure what you mean by "stereotypes are effective" - can you explain this?